small business Tag

Marketing Strategy for Small Business Who is Your Chief Marketing Officer? Not long ago I was leading a discussion on Marketing Strategy for Small Business with a group of small business owners. I asked them to think about and then share the biggest mistake they had made in...

[caption id="attachment_2715" align="alignright" width="300"] PinterestTipsandTricks[/caption] Pinterest Tips and Tricks (Part 3 of 3) by Dale Dillon Here are some tips and tricks that will help you with Pinterest. How to rearrange your Pins on a Pin Board (easy) The arrangement of the Pins is in order of  creation.  The first Pin that...

Forget the shot gun approach -- aim directly at the target!! First The first step is to research and define your audience, i.e. customers and customer influencers.  Think about: Who are you speaking to?  What are they like and what are they interests? Why do they participate in the...

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